- SolutionsPrice
Availability • Buy Box • Owning • Discount • Delivery • Promotion
VisibilitySearch • Category Page • Organic / Sponsored
ContentAverage Rating • Shopper Reviews
Rating & ReviewAverage Rating • Popular Reviews
E-Retail MediaPaid Areas • Banner • Campaign Page
Location-Based AnalyticsStock • Availability • Location
- Company
- Team
- Blog
- Events
Türkiye's e-commerce marketplaces are becoming more competitive and dynamic each year. Pricing strategies, visibility, content accuracy, and customer engagement have become key factors defining brand success. To help brands make sense of this transformation, we prepared the Mindsite Marketplace Performance Report. Our goal is to provide a clear, data-driven framework that allows brands to measure and improve their marketplace performance. Using data collected from more than 250 subcategories on the Mindsite platform, we analyzed performance through our Brand Performance Index methodology, developed in collaboration with Metheus Consultancy, ETİD, and Inveon. By evaluating more than 30 metrics, including product visibility, pricing, content quality, and logistics performance, we show how brands position themselves on digital shelves and how these positions change over time. Through this report, we help brands assess their performance objectively, identify areas for improvement, and strengthen their competitive advantage with data. We believe sustainable growth in e-commerce is only possible through insights grounded in data, and this report contributes to that vision.
View the ReportWe are hosting the Mindsite Brand - Marketplace Performance Summit to share findings from our latest report and bring a new perspective to Türkiye's e-commerce ecosystem. Together with leading e-commerce brands and industry partners, we review marketplace dynamics using data-based insights. The summit focuses on four main themes:
• Marketplace Statistics: Marketplace Statistics: A data-based overview of Türkiye's e-commerce marketplaces, growth trends, and competition dynamics.
• Category Benchmarks: Category Benchmarks: Comparative insights showing how brands perform within and across categories.
• Category Champions: Category Champions: The top brands standing out in visibility, price stability, content quality, and engagement.
• E-commerce Best Practices 2025: E-commerce Best Practices 2025: Data-driven strategies and approaches that help brands achieve measurable growth.
Throughout the summit, we combine the report's main findings with real brand examples to show how leading companies improve visibility, strengthen competitiveness, and build flexibility across marketplaces. Join us on 4 December 2025 at HAN Spaces Beşiktaş, where we will discuss the future of marketplaces shaped by data.
